Core Gaming Systems (Pty) Ltd, who are the distributors of Nintendo in South Africa, commissioned Kreate SA to run a national launch campaign for them at selected shopping malls nationwide. Read full story... | Send to a friend ....
The new corporate ID is a reflection of the evolution of the company and the services it offers to its clients. Read full story... | Send to a friend ....
The UCT Graduate School of Business (UCT GSB) is offering an inventive course this September that will challenge leaders to think outside the box and enable them to unlock unprecedented levels of creativity and innovation. Read full story... | Send to a friend ....
The DStv Getaway Show, held in conjunction with Jacaranda 94.2, will bring together an estimated 22 000 visitors when doors open at the Coca-Cola Dome next Friday, 29 August, providing advertisers with a platform to reach a unique and highly sought-after market. Read full story... | Send to a friend ....
Nkwenkwe Nkomo has been re-elected as chairperson of the Advertising Standards Authority (ASA) of South Africa and Karen Willenberg has been appointed as deputy chairperson, the ASA said yesterday yesterday, Tuesday, 19 August 2008, in announcing its 2008/9 board of directors. Read full story... | Send to a friend ....
During the 14 years of South Africa's democracy, the country has changed considerably in terms of the mindset, ambition and beliefs of its citizens. Many marketers and advertisers have been tweaking their messages to accommodate the changing times. Read full story... | Send to a friend ....
It is quite remarkable that there are still marketers and advertising people around who think that as long as one restricts controversial advertising to a tiny niche target market, there won't be any fallout. And it is equally remarkable that there are marketers and advertising strategists about who weren't paying attention in class when rule #1 was being read out - the one about “stay away from religion and race ....
How economically viable are the outlying regions of Richard's Bay and Empangeni in Zululand? The Newspaper Advertising Bureau (NAB) commissioned Freshly Ground Insights (FGI) to take a look at grocery shoppers in Zululand's eSikhawini, Ngwelezane, Nseleni and Macekane and found that they all travel to the centres to shop - most often to Sanlam Centre in Empangeni. The study also found that Spar is the number one grocery store ....
Local design and iconography specialist Berge Farrell continues to spread its wings on the international stage, with three significant jobs in 2008 - one in Romania, another in Ireland, and the final - and perhaps most exciting - one, in Italy. Read full story... | Send to a friend ....
The Wisdom Keys Group's event management company, Potters Hand Activations, was invited to pitch on the inaugural SABC Community Media Awards for 2008, which they successfully tendered for and won! Read full story... | Send to a friend ....
Gerhard Pieterse, the executive director of Autism Western Cape has committed himself to voluntary imprisonment as a fund-raising exercise in support of autism. The goal of Jail4Bail is to reach R1,000,000 in raised funds. Read full story... | Send to a friend ....
South Africa's top brands publish their success stories in the Encyclopaedia of Brands & Branding in South Africa proving the value of the wisdom conveyed in this quote (often attributed to David Ogilvy) - Doing business without advertising is like winking at someone in the dark. You know what you are doing, but nobody else does. Read full story... | Send to a friend ....
CHAOYANG, BEIJING: A contingent of international and local media representatives has been invited to put preparations for the 2010 FIFA World Cup under the microscope in Beijing on Thursday, 21 August 2008, the Department of Sport and Recreation said in a statement late last week. Read full story... | Send to a friend ....
Boutique agency Breinstorm Brand Architects last week scooped prizes in three categories, as well as the Grand Prix prize, in the bi-annual Art of Design competition held by graphics and paper merchant Antalis. Winning The Grand Prix now automatically commissions Breinstorm, whose business focuses on luxury and cultural brands, to create the next Art of Design campaign for 2010. Read full story... | Send to a friend ....
Launching on Friday, 29 August 2008 at 9.30pm, is SABC2's new trivia game show Where Were You?, which will test our knowledge of South African pop culture. Do you remember when Joe ‘S'dumo' Mafela made S'Gudi S'Nice a household catchphrase? Or Telly Fun Quizz, Wielie Walie and Nommer Asseblief? Or do you remember when Selimathunzi took over from Ngom'qibelo ka Mokibelo? Read full story... | Send to a friend ....
Cut back, trim down, reduce, reduce, REDUCE! In tough economic times, we are bombarded with a barrage of messages about how we should be examining our expenses, cutting back on everything but the essentials and saving money to survive. Read full story... | Send to a friend ....
Stop frame video production is an increasingly attractive way for creative people in the advertising industry to capture motion picture footage. It's obvious, when you think about it. Read full story... | Send to a friend ....
Under the stewardship of creative director, Sharon Cohen, the Sissy Boy website was translated from idea to design. Read full story... | Send to a friend ....
As the 2nd African Experiential Marketing Summit draws near, Exp and Marketing Mix are pleased to announce the finalised agenda and line-up of speakers. Read full story... | Send to a friend ....
The Media Development and Diversity Agency (MDDA) is a statutory development agency for promoting, supporting and ensuring media development and diversity, set up as a partnership between the South African Government and major print and broadcasting media companies, in terms of the MDDA Act No. 14 of 2002. Read full story... | Send to a friend ....
Niche publisher COSA Communications takes over as publisher of TAXtalk magazine from its third quarter issue this year. COSA Communications, publishers of other niche titles like RISKsa and TOT magazine will reposition and relaunch the brand with its next issue due out September/October. Read full story... | Send to a friend ....
Digital provides us with a medium for extremely measureable objectives, which we use to the benefit of clients. In social media, digital also gives the market a vast platform to voice their opinions. Read full story... | Send to a friend ....
Written nominations are invited for persons to be appointed on the Board of the abovementioned Agency in terms of the Media Development and Diversity Act (Act No. 14 of 2002). Read full story... | Send to a friend ....
South African job portal aims to bring relief to frustrated urban commuters with the birth of its new Job Navigator (job search by distance) feature that will be introduced to the market on 18th August 2008. Read full story... | Send to a friend ....
Get an advanced view on Adobe-enabled strategies, tactics, and tools to help you transform ideas and information into business results. Mohammed Jogie, Adobe evangelist extraordinaire and Robin Olivier from Digicape will discuss practical skills as well as business strategies and innovations necessary for a successful workflow and productivity improvement utilising Adobe solutions, ending in a Q for our panel of experts. Read full story... | Send to a friend ....
Nkwenkwe Nkomo has been re-elected as chairperson of the Advertising Standards Authority (ASA) of South Africa and Karen Willenberg has been appointed as deputy chairperson, the ASA said yesterday yesterday, Tuesday, 19 August 2008, in announcing its 2008/9 board of directors. Read full story... | Send to a friend ....
During the 14 years of South Africa's democracy, the country has changed considerably in terms of the mindset, ambition and beliefs of its citizens. Many marketers and advertisers have been tweaking their messages to accommodate the changing times. Read full story... | Send to a friend ....
The DStv Getaway Show, held in conjunction with Jacaranda 94.2, will bring together an estimated 22 000 visitors when doors open at the Coca-Cola Dome next Friday, 29 August, providing advertisers with a platform to reach a unique and highly sought-after market. Read full story... | Send to a friend ....
The UCT Graduate School of Business (UCT GSB) is offering an inventive course this September that will challenge leaders to think outside the box and enable them to unlock unprecedented levels of creativity and innovation. Read full story... | Send to a friend ....
It is quite remarkable that there are still marketers and advertising people around who think that as long as one restricts controversial advertising to a tiny niche target market, there won't be any fallout. And it is equally remarkable that there are marketers and advertising strategists about who weren't paying attention in class when rule #1 was being read out - the one about “stay away from religion and race ....
The new corporate ID is a reflection of the evolution of the company and the services it offers to its clients. Read full story... | Send to a friend ....
Core Gaming Systems (Pty) Ltd, who are the distributors of Nintendo in South Africa, commissioned Kreate SA to run a national launch campaign for them at selected shopping malls nationwide. Read full story... | Send to a friend ....