Jack of All Trades..

Web Address http://www.jackofalltrades.co.za

Log in or Sign up to add as friend!
  • arthurcharlesvanwyk

A blog by arthurcharlesvanwyk

Blog description:

A Blog about New Marketing.. and New Media

Blog Rank:

Jack of All Trades.. ranks 581 in Africa and 358 in South Africa. According to site visitors it ranks 826, and 909 according to page views:

According to blogroll links it ranks 1490 and 1873 according to the amount of links within Afrigator blog posts

Power in 140 characters: Viva Twitter Viva !!

A while back I saw an ad in the Sunday paper about some ABSA product giving you access to plush airport lounges. The ad contained a woman sitting in an airport lounge reading a book. I thought of the ad as a very good one because of the serene

Published on Jun 29, 2009, 7:32 am

The Long Tail of Confectionery Retail

‘m busy reading Chris Anderson’s book The Long Tail at the moment, and even though the book was published and sold mainly around 2006, the information contained therein is lightyears ahead of what businesses in South Africa currently experience. The crux of the book is basically how an abundant

Published on Jun 18, 2009, 8:35 pm

Vacation Marketing in South Africa sucks

This post is about marketing. It’s about branding. It’s about reputation management. But mostly, iIt’s about a company that’s doing it wrong. Late last year the blogosphere was abuzz with titbits about Donn Edwards and how he was dragged to by a resort/vacation group for dissing them openly in

Published on Jun 16, 2009, 5:48 pm

Are you FREE? or are you DOM?

This time Vodacom has really outdone themselves, after creating “Mo the Meerkat” and his gyrations to Daddy Yankee’s Gasolina. Vodacom drops a product that benefits every single one of their customers who make most of their calls between 12 midnight and 5am. I’m not sure how the product works,

Published on Jun 8, 2009, 10:53 pm

Google takes the cake, and the party

A while back I saw a tweet by the social media guy over at FNB, and he needed some info on Google Analytics training institutions. I then asked him if he knew my boy Lee over at Four Point O. Sadly he did not, so I made my move

Published on May 29, 2009, 1:33 pm

Verwoerd was wrong.. very wrong

This morning, as I walked through what is notoriously known (and feared) as “The Market” in Durban - Warwick Avenue, I made a very interesting observation, and simultaneously started thinking.. From the 1950s through to the 1970s people of colour all over South Africa have been moved wherever

Published on May 19, 2009, 7:59 am

No you’re never gonna get it!

In 2006, on my return to the MTN KZN call centre after a 2.5 year hiatus (i left in the middle of 2003), I discovered that they had a brilliant crowdsourcing tool in place. Something that was the brainchild of then MD Sifiso Dabengwa. It was an online tool

Published on May 6, 2009, 11:49 am

MTN.. no you’re never gonna get it!

In 2006, on my return to the MTN KZN call centre after a 2.5 year hiatus (i left in the middle of 2003), I discovered that they had a brilliant crowdsourcing tool in place. Something that was the brainchild of then MD Sifiso Dabengwa. It was an online tool

Published on May 6, 2009, 11:49 am

The word SELL is a myth

I have just come to the startling conclusion that nobody really sells anything. If someone claims to be a salesperson he is lying to you and him or herself. You are actually just an evangelist for a product or service. So in essence what you do is establish contact,

Published on May 4, 2009, 8:43 am

The word SELL is a myth

I have just come to the startling conclusion that nobody really sells anything. If someone claims to be a salesperson he is lying to you and him or herself. You are actually just an evangelist for a product or service. So in essence what you do is establish contact,

Published on May 4, 2009, 8:43 am

« previous 1 2 3 4 5 6 7 next »