Research, case studies and analysis | Being smart about web strategy
LouisJvR ~Thinking Web ranks 12611 in Africa and 7977 in South Africa. According to site visitors it ranks 13491, and 13491 according to page views:
According to blogroll links it ranks 11460 and 11365 according to the amount of links within Afrigator blog posts
The term online community is something that’s thrown around a lot these days… and legitimately so. Creating community isn’t something new. Politicians have been doing so for centuries. Churches in my mind have always lead the way in this regard. Schools rely almost everyday on their communities for
Jeremiah Owyang is one of the most astute thinkers on web strategy – diligent, analytical, practical and conceptual – honestly, one of the web commentators I have the highest regard for and whose opinions and insights I follow religiously. Case in point, Jeremiah has conceptualized what he calls “The 3 Spheres
A research report on investigating Cost per Lead* models was recently released by Pontiflex, and provides us with some insights that is relevant to any marketer online. The report found marketers thought the best areas to engage leads (consumers) are via: Brand/community sites eNewsletters (with specials/deals); and Free trail offers Thus, these are perceived to
I just stumbled on to this quote on applying social media and thought to share it with you all… “(social media)… is part of an overall customer experience management strategy, not marketing per se.” - Larry Irons Gone with the silo approach. Bridge your customer divide. (source: being peter kim)
Every brand should create something like this for the platform that they are engaging on… A Visual Guide to Twitter: (a bigger, prettier picture here) Simple isn’t it? (courtesy: tweet a file)
Can’t seem to find the original source for this pic, but this is such an accurate illustration of the many, many, many so-called ‘pearls’ of digital marketing wisdom thrown at marketers and entrepreneurs over the last few years. It immediately reminds me of why marketers refer to The Attention Economy so
Not following anyone at the moment.
